MIRIAM LAWAL
Jetour Nigeria is taking its premium SUV offensive to the Federal Capital Territory, with the flagship X90 Plus set to headline the Jetour Experience Abuja from September 22 to 24, 2026.
The three-day automotive showcase will give prospective buyers, motoring enthusiasts and families the opportunity to experience the seven-seater X90 Plus through hands-on demonstrations and test drives, alongside other models in the Jetour range.
The Abuja activation follows the reported success of Jetour Experience Lagos, where strong customer interest, enquiries and sales momentum encouraged the automaker to take its customer engagement campaign to the nation’s capital.
Jetour Nigeria said growing demand from customers in Abuja and neighbouring states was a major driving force behind the northern expansion.
The move comes as competition intensifies in Nigeria’s premium SUV market, with automakers battling to win over executives, families and buyers seeking luxury, comfort and advanced technology.
Positioned as a full-sized family SUV, the Jetour X90 Plus targets customers seeking generous space, performance, technology and comfort without the price tag associated with some luxury SUVs.
The flagship model is offered with 1.6-litre and 2.0-litre turbocharged engines, paired with a seven-speed dual-clutch transmission. The powertrain delivers up to 254 horsepower and 390Nm of torque.
Inside the cabin, the X90 Plus boasts a 12.3-inch LCD touchscreen infotainment system, panoramic sunroof, Sony premium audio system and wireless charging.
Safety and driver-assistance features include a 360-degree panoramic camera, Forward Collision Warning, Lane Departure Warning and electronic stability systems.
Jetour’s rising profile in Nigeria has attracted industry recognition, with the Nigeria Auto Journalists Association naming it Fastest Growing Auto Brand. The brand was also recognised as Auto Brand of the Year at the Nigeria Transport Lecture.
To support its expanding customer base, Jetour Nigeria, the sole authorised distributor, operates through seven accredited dealer partners across the country: Elizade Nigeria Limited, Mandilas Autos, R.T. Briscoe Motors, Germaine Auto Centre, Kojo Motors, Tab Autos Limited and New Era Auto Vehicle Services Limited.
With Abuja now in its sights, Jetour is expected to use the experience to deepen customer engagement, generate fresh sales opportunities and strengthen its position in Nigeria’s increasingly competitive SUV market.
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