SUDHIR KUMAR The business-to-business buying process has changed with the digital explosion. And today’s buyers are well informed. And the number of stakeholders involved in purchasing decisions has increased. So, who should you target to sell your products or services? Account-based marketing (ABM) aligns sales and marketing efforts to target key personnel in your key accounts….
China is key to the future of electric vehicles because of formidable innovation and global reach as much as biggest market demand. The new IDTechEx Research report, “Electric Vehicles in China 2019-2029”, finds that the market penetration and technical innovation in China of electric buses is more impressive than electric cars. However, it finds that China is extremely…
Car demand will collapse as people move to cities. $100 billion was written off the stock value of car companies recently. The US economy is on a sugar rush from a trillion-dollar borrowing boost at the top of the cycle. Climate change getting out of control in 12 years? These and many other negative indicators can portend…
FEMI OWOEYE Her name is Julia Albu, an 81-year-old South African. In 2017, she decided to visit her daughter in London. Rather than travel by air and land within 24 hours, Julia opted for an incredible adventure, a challenge of travelling by road, with her behind the driving wheel. How did it happen? The star…
