Humans are more connected than ever before. People are growing up with the access to knowledge and the potential for interaction that the internet offers. Human lives are as much digital as they are physical. Hence strong brands need to have effective touchpoints in both realms. For the past 20 years, Nissan’s outgoing logo has…
Radar uptake in vehicles will continue its increase, driven both by an increase in the number of adopting cars and by the radar content per vehicle. Both trends are driven by the increasing adoption of ADAS and will be sustained and strengthened in the longer term by the emergence of highly automated or autonomous driving. For level 2 and above cars…
By: ROTIMI ASHER Over the years, automotive retail marketing and sales involved more of dealers-buyers contact. Of course, long before the outbreak of COVID 19, online sales were gradually building up, as the likes of Jumia Car (formally Carmudi) Car 45, Carxus, Cheki, Nigerian Car Mart, Inspired Autos, Affordable Cars have been online, selling new…
A new research report from IDTechEx has mirrored opportunities available for agricultural sector in the now wildly growing Electric vehicle technology. Tiltled: “Electric Vehicles and Robotics in Agriculture 2020-2030“, the new 215-page report is a drill-down from its popular report, “Electric Vehicles in Construction, Agriculture and Mining 2020-2030”. Even in the most advanced countries, few farms…
