Carloha, Nigeria’s exclusive franchisee for the Chery automotive brand, brought an electrifying spectacle to Ikeja City Mall from March 15 to 17, 2024, with the exclusive display of Chery’s stunning lineup of vehicles.
The three-day extravaganza captivated mall-goers, offering a firsthand glimpse into what the company described as the future of automotive innovation.
Looking back, the company, in a post-event media statement, expressed satisfaction, recounting the three-day showcase as a success.
“With an array of sleek and sophisticated models on display,” it recalled, “we showcased Chery’s commitment to elegance, performance, and cutting-edge technology.
“From sleek sedans to versatile SUVs, the display catered to the diverse needs and preferences of modern drivers, embodying Chery’s unwavering dedication to excellence.”
Reacting, the company’s Director of Sales and Marketing, Mr. Joseph Omokhapue, described the event as a display of Carloha’s commitment to providing customers with unparalleled automotive experiences, “while also embracing the power of social media to connect and engage with our community”
He enthused: “We are thrilled to have hosted such a remarkable showcase of Chery vehicles at Ikeja City Mall.
“Throughout the weekend, attendees marveled at the craftsmanship and innovation evident in every Chery vehicle, experiencing firsthand the brand’s legacy of quality and reliability.
“From dynamic performance to state-of-the-art safety features, each model underscored Chery’s position at the forefront of automotive excellence.”
The highlight of the event was the innovative social media challenge, inviting visitors to capture a moment with Chery’s captivating display and share it across their social media platforms. Participants were encouraged to generate likes and engagement, with the chance to win luxurious gift items courtesy of Chery.
The social media challenge generated a buzz of excitement, with participants eagerly sharing their experiences and showcasing their creativity. By harnessing the power of social media, Carloha’s and Chery fostered a sense of community and camaraderie among attendees, while also offering a unique opportunity to win exclusive prizes.
As the event drew to a close, Carloha expressed gratitude to all who participated, reaffirming its commitment to delivering unparalleled automotive experiences and fostering meaningful connections with customers.
With what it described as the resounding success of the Chery showcase, Carloha looks forward to continuing to set new benchmarks for excellence in the automotive industry.
And to make vehicle ownership easy and affordable for all customers, Carloha Nigeria offers 6 years warranty or 200,000 km, whichever comes first, and 6 years comprehensive free service for all Chery vehicles.
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