For the first time in the competition’s history, winners of the 15th annual Toyota Dream Car Art Contest have had their prizes delivered in a vehicle emblazoned with their respective eye-catching artwork.
Announced recently at a virtual event hosted by Toyota South Africa Motors (TSAM), the first prize in the Under 8 category went to Zuhayr Syed Ebrahim for his “Airmobile”, which he says is based on his imagination to “see it race other air mobile cars and to see a great view on cruise mode”.
Ridhima Hingorani’s “Leaf car” claimed the first spot in the 8 to 11 years category. She says her piece was inspired by her desire to create an eco-friendly vehicle “that works like a leaf… it will take energy from air and sunlight and will use biogas as an alternative fuel source”.
In the 12 to 15 years category, Karabelo Musi walked away with first prize for her “Toyota Dream Car” – a vehicle that is about creating “happiness to be spread throughout the world and for negativity to be sucked away”.
In addition to the winners’ artwork, the Corolla Quest model delivering the prizes will also spot TSAM’s new Carbon Neutral logo. The logo is a symbol of Toyota’s commitment to achieving carbon neutrality by 2050. TSAM is also encouraged that one of the top winners envisages a future of green mobility with her “Leaf Car”.
“We are obviously sad that Covid-19 has made it impossible for us to host the winners at Toyota like we’ve done before the pandemic hit, but we’ve had to improvise. The Dream Car competition is aimed at encouraging children to visualize and sketch mobility solutions of the future – and we hope that it was like seeing their artwork come to life when they saw the cars that delivered their prizes,” says Glenn Crompton, Vice President of Marketing at TSAM.
Earlier this year, TSAM had invited children up to the age of 15 years to submit drawings of their imagined mobility solutions of the future. The competition had three age categories, namely: Under 8, 8 to 11 years and 12 to 15 years.
The competition, which attracted more than 11 000 entries, also recognized four runners-up in each category and ensured that they didn’t walk away empty-handed. Each category winner received a PS5 to the value of R15 000, while the prize for second place was an Xbox valued at R7 000, third place a laptop to the value of R5 000, a tablet valued at R3 000 for fourth place and a R2 000 Makro voucher for fifth place.
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