-2.1 C
New York City
Tuesday, March 28, 2023
Home NEWS Nigeria Nissan Nigeria Gains 18% Market Share in Two Years

Nissan Nigeria Gains 18% Market Share in Two Years

[dropcap]I[/dropcap]n spite of the economic recession, which has taken its toll on the nation’s auto policy, the sighting of Nissan Assembly plant in Nigeria seems to be yielding fruits, as the organization has successfully captured 18% of the nation’s automobile market.

_igp3989-1The Director, Sales and Operations, Nissan Sub- Saharan Africa, Jim Dando, who made the disclosure in Lagos recently, claimed that Nissan’s market share in Nigeria increased from mere 4%, when it commenced assembly operations in 2014, to 18% in 2016, with an expected growth of 21% before January 2017.

Dando recalled: “Nissan plant in Nigeria which began production in April 2014, when we collaborated with Stallion, is churning out four different Nissan models, creating jobs and developing skills in line with backward integration initiative.

”This bold initiative has raised Nissan market share in a spate of three years to 18% from paltry 4% with the efforts of Stallion. This is expected to grow to 21% by the end of 2016.

“More importantly, I know that Stallion has every intention of transforming the Nissan brand into one of Nigeria’s largest automakers.”

Dando said Nissan had identified exceptional growth potential in three West, Central and South Africa, saying the automaker is determined to work in partnership with the regions to develop its market capabilities especially Nigeria, which, he claims, “holds enormous significance in Nissan’s Africa growth plans.”

Acknowledging what he described as doggedness of the 40 year-old Nigerian conglomerate Stallion Group, which he called, ‘our incredible partner’, Dando reiterated the commitment of both organizations to transform Nigeria into a notable manufacturing and distribution hub to provide a comprehensive range of passenger, commercial and recreational vehicles.

©Copyright MOTORING WORLD INTERNATIONAL.
All rights reserved. Materials, photographs, illustrations and other digital content on this website, may not be reproduced, published, broadcast, rewritten or redistributed in whole or in part without prior written permission from Motoring World International

Contact: editor@motoringworldng.com

Most Popular

Hyundai Reveals Eighth-Generation Sonata, Spices up Midsize Sedan Segment

Hyundai Motor Company on Monday revealed the design of the new SONATA, with a new badge for the eighth-generation midsize sedan that heralds its...

Frustrating: Nissan Team Drops out of São Paulo Formula E-Prix

Nissan Formula E Team had a tough race at the maiden São Paulo E-Prix, despite showing strong pace in the two Free Practice sessions,...

Honda’s Marquez to Miss Argentina GP Due to Hand Injury

Honda's Marc Marquez will miss the second round of the MotoGP championship in Argentina after undergoing surgery to repair a fracture in his right...

Tired of Dodging Potholes? Follow These Handy Tips From Dunlop

Are you fed up with frequent swerving around potholes and praying that your car will make it to its destination in one piece? Roads in...
%d bloggers like this: